RolexOur Boutique

Our Boutique

SRICHAI WATCH

THE ROLEX BOUTIQUE

Situated in CentralWorld and located in Ratchaprasong District, a famous shopping area in the heart of Bangkok, Srichai Watch amplifies Rolex’s presence in Thailand. The sophisticated and refined boutique offers customers a wide assortment of Classic and Professional Rolex watches.

OFFICIAL ROLEX RETAILER

Recognised as one of the most established retailers of Rolex watches in Thailand, Srichai Watch is proud to be part of the worldwide network of Official Rolex Retailers. The partnership began more than three decades ago, and sparked the start of an exciting horological journey.

ONE BOUTIQUE
A WHOLE ROLEX WORLD

With the reopening of the new Rolex boutique in 2018, Srichai Watch has reinforced its passion for horology. Boasting a store space of approximately 935 square feet, every element of the interior design features the elegant Rolex aesthetic and radiates the values of the Rolex crown.

ATTENTION TO DETAIL

Careful calibration of colours and patterns have been well thought-out in the fittings and furnishings. This attention to detail and precision illustrates the dedication to upholding the excellent standards that Rolex is known for.

TOP-NOTCH SERVICE

At Srichai Watch, you can be confident of receiving a personalised service accompanied by a team of knowledgeable staff who are always available to answer any queries that you might have.

EXCLUSIVE VIP CORNER

Designed to introduce customers to the brand through a range of Rolex wristwatches, a plush lounge area is dedicated to provide customers with a private setting to carefully peruse the wide selection of watches. Our team of dedicated Sales Associates will be on hand to be of service.

THE SRICHAI WATCH
DIFFERENCE

Till today, at Srichai Watch, we are truly proud of the partnership with Rolex Thailand which has been built up for nearly four decades. We invite you to start your Rolex journey with us to experience the unique and personal touch of an independent, family-run company well-known for its sincerity, knowledge and passion.